We didn't just study the market. We lived it.
The Shelley family has been renovating and flipping Florida property for over thirty years — and selling it as a licensed team for the last dozen-plus. Real estate is what we do — because it's what we've always done.
A ton of renovation experience. Even more real estate experience.
eXp, Team Shelley 1st Choice Collective is a family operation in the truest sense. We learned Florida real estate the hard way — pulling permits, pouring footings, rewiring dock lifts and negotiating with contractors long before we ever negotiated a commission.
That means when a client hands us a dock-front listing, we already know what's behind the drywall, what the seawall will cost to replace, and which canal floods in a king tide. Renovation experience plus real estate experience is the difference between a price opinion and a price that holds up at closing.
From whole-home remodels to luxury waterfront estates, the Shelley family has touched more Florida homes than most licensed realtors have ever stepped inside — and we're just getting started.
The experience clients inherit with us.
A family story, told in renovations.
The Shelley family buys a tired Tampa Bay bungalow and gut-renovates it themselves — the business is born over drywall and salt air.
Demand shifts to dock-front. We go deep on seawalls, davits, canal depths and the permits that make or break a waterfront deal.
We start placing retirees and relocating families in golf-cart neighborhoods where every amenity is a 4-mph ride away.
1st Choice Collective, powered by eXp — the same family, now scaling the expertise across all of Florida.
Ready to work with a family that's done this?
Renovation expertise and waterfront savvy, on your side.